raiSE

Integrated Digital Marketing

Design & Branding | Social Media | Digital Marketing

Brief

To develop an integrated digital marketing strategy to drive corporate sector awareness and encourage greater consumer engagement with raiSE and member social enterprises.

The REDHILL Way

REDHILL employed paid, owned, and earned media to spotlight raiSE, and the 400+ social enterprises it represents, drive deeper customer engagement, build support for social enterprises, and increase corporate awareness. We also developed a new creative brand identity for raiSE that was rolled out across social media platforms.

Results

Within the first quarter of engagement, 20 campaigns were run, achieving an average of 0.2 CPC and 50,000 reach per campaign.