Packaging and Re-Branding Campaign

Design & Branding

Brief

The global lubricant brand had unveiled a new brand look and feel and needed to update all their collaterals for the Asian market within this new aesthetic.

The Redhill Way

REDHILL worked closely with the Singapore HQ to understand which aspects of the new brand guideline should be enacted in the region. We worked with specific business units to offer a range of design solutions suited for each product range and target audience.

Results

A fully updated branding guideline, tailor made for the Asian market.